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Conclusion
Your customized professional
law firm web site can be completed in roughly
two to four weeks. If your law firm needs to be
online instantly, you can purchase a template
based web site design and be online immediately.
However, in order for your law
firm web site design to be a return on investment,
your law firm should hire a dedicated web site
designer that will develop a custom web site tailored
to your firm's needs.
Some key points to remember are:
1. Spend time and money our your
web site. Poor web designs actually hurt your
firms image.
2. Register your domain names as soon as possible,
including alternate domains names, such as your
law firm name hyphenated, abbreviated, and relevant
practice areas.
3. Find a dedicated law firm web designer, who
understands the legal field.
4. Find a web host that has been in business for
several years and that has free options, such
as web traffic analysis, email, and technical
support.
5. Do not use Flash to design the whole site.
DO NOT design a Flash intro.
6. Use a database if your law firm has more than
25 attorneys, or if you have a ton of content
to update regularly.
7. Write and edit content for the web. Tailor
content for your clients and make sure there is
a "call to action" and not just firm
"puffery".
8. Hire a graphic artist, design firm, or purchase
graphics designs/photographs for the web site.
9. Optimize and register your web sites with the
major search engines.
10. Reevaluate the web site every six months.
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